Events

2014-2015 Schedule of Events

Workshops and events are open to all Penn students, unless otherwise noted. Information about past workshops, including selected video archives, can be found here.


INFO SESSIONS & EVENTS

Participation in the BPC is open to ALL students at Penn and teams of all sizes (including individuals) are eligible to enter. Come join the BPC Student Management Committee and Wharton Entrepreneurship to learn more about how to get involved and be in the running for over $125K in prizes! Whether you have a team already, are looking for a team, or plan to go solo, the Business Plan Competition is a great way to develop your business! Food will be provided.

Can't attend a session? View the slides HERE.
  • Thursday, November 13, 3:00 – 4:00pm in JMHH 260
  • Tuesday, November 18, 4;30 – 5:30 in JMHH 270
  • Monday, December 1, 12:00 – 1:00 in JMHH 270

UPCOMING WORKSHOPS

Below is a selection of Wharton Entrepreneurship Wednesdays workshops that are of particular interest to students participating in the BPC. Additional events organized by the BPC Student Management Committee are also listed below.

Interested in watching the recordings of past workshops? BPC workshops are archived HERE.



The Art and Science of Selling

Friday, November 21, 12:00 - 1:20pm (NOTE DIFFERENT DAY AND LOCATION)
Location JMHH 250
Katy McCarthy WG'14, Google Enterprise Sales; Tesorio

In school there are countless courses on marketing, entrepreneurship and management, but never any formal education on how to sell.  As a result, most new business owners, and even seasoned corporate professionals, “go with their gut” and are forced to experiment with sales-like approaches or relationship-building tactics instead of leveraging fundamental tools that would help maximize their time, energy, and money.  During this workshop Katy McCarthy WG'14 will talk about the top lessons learned – both formally and informally – from her experience at IBM’s Global Sales School and Google’s Enterprise Sales team, as well as as a sales intern at Tesorio. She will share recommendations about how an entrepreneur should think about developing and managing his/her direct sales and sales processes, including qualifying deals and organizing/forecasting a sales revenue pipeline.


Marketing for Startups

Wednesday, December 3, 12:00 - 1:20pm
JMHH 265
Elea Feit, Senior Fellow of Marketing and Fellow, Wharton Customer Analytics Initiative
Nathan Fong, Visiting Professor of Marketing and instructor for MKTG 269-669: Experiments for Business Decision Making

Not sure how to reach customers who would love your startup? Elea Feit, Senior Fellow of Marketing and Fellow, Wharton Customer Analytics Initiative, and Nathan Fong, Visiting Professor of Marketing and instructor for MKTG 269-669: Experiments for Business Decision Making, explore how to reach consumers, whether you're searching for your first customer or expanding your existing customer base.